Developments continue to make their way into Expo 2020 and the latest entails the opening of the first official dedicated Expo 2020 retail store in order to create a buzz of the greatest event in the world.
Now open at Global Village in Dubai, the store features appearances from Expo 2020’s mascots and with a number of events planned over the coming months.
Souvenirs for sale include sustainably-produced apparel, plush mascot toys, personal care products manufactured using camel milk, and wristbands in colours denoting Expo’s subthemes of Opportunity, Mobility, and Sustainability.
The store will retail official merchandise produced by a range of innovative local and international businesses, which is part of Expo 2020’s ‘Licensing and Retail Programme’.
Sanjive Khosla, Chief Commercial Officer of Expo 2020 Dubai, said, “Expo 2020 is just a few months away from opening its doors. Through a variety of Expo-branded merchandise, much of it crafted by local artisans and SMEs, our first official store will offer visitors from the UAE and beyond a taste of what to expect from the World’s Greatest Show.”
The store also offers an array of event-branded gifts, souvenirs, and memorabilia, including the hugely popular Expo wristbands, camel soap, and apparel made from plastic recycled in the UAE. Collectors’ items, such as gold and silver commemorative coins, will allow visitors to take home a piece of limited edition memorabilia to mark the largest event ever held in the Arab World.
Attracting a crowd of over 25 million visitors, the Expo will run for 173 consecutive days and will attract more than 200 international participants, including 192 countries.